STEPHANIE GOODWIN
Storyteller | Strategist
Good to meet you.
I’m Stephanie (she/her). As a storyteller and strategist, I am passionate about helping communities grow stronger and more sustainable.
From the Salish Sea to Standing Rock, Minneapolis to Lusaka, I have witnessed local movements transform public opinion, policy, and possibilities for our shared future. That is why I spend my time fueling people power, on and off the clock.
My work draws on a professional background in nonprofit communications and development, training in digital marketing and fundraising strategies, and formal education in writing, theology, and psychology.
From research and planning to writing and design, my approach is based on industry best practices and principles of equity and inclusion.
I’m looking for opportunities to leverage my skills in support of organizations working at the intersections of community development, public health, and social justice.
PORTFOLIO
EGG Toolkit
Brand development, EGG Toolkit, 2023
“The looming loss of Medicaid coverage for more than 500,000 Minnesota children is a crisis situation” MinnPost
Ghost written Op Ed, The Family Partnership, 2023
2021 Annual Report
Digital and print publication, Alliance for Children Everywhere, 2021
“How Mothers’ Hearts Alleviate Poverty and Prevent Family Separation”
Article, Chalmers Center, 2021
Seven Schools Campaign
Campaign landing page, Alliance for Children Everywhere, 2020
Highlights from “Case Study on Family-Based Care, ACE Zambia, Lusaka, Zambia”
Research summary and data visualization, Better Care Network, 2020
Goalmakers Conference Breakout Session on Child Welfare, SDGs 4, 2, 6
Conference panel design and planning, Global Washington, 2021
"The Marks Beneath My Skin"
Commencement speech, The Seattle School of Theology & Psychology, 2019
“We Are Wrestling With Severe Gifts: A Thanksgiving Meditation”
Article, The Seattle School of Theology & Psychology, 2018
“Relations of the Heart: White Anti-Racist Engagement Through Facing, Narrative, and Co-Creative Space”
Essay presented at Psychology for the Other Conference, Seattle University, 2016
Help Gabes Stay in the U.S.
Fundraising consulting, Gabes Torres, 2020
Social Media Design
Instagram posts, Alliance for Children Everywhere, 2017-22
EXPERIENCE
Director of Development and Communications
Alliance for Children Everywhere, 2017-22
Communications
Created and implemented the annual communications strategy
Designed and directed multichannel marketing content including digital, print, and broadcast media
Developed published reports, data visualization, and other storytelling tools to grow visibility and capacity
Team lead for major organizational rebranding project, development of brand guidelines
Web design and management in Squarespace
Database management in DonorPerfect
Development
Planned, developed, and directed annual individual fund development program
Created and oversaw development operation procedures, policies, and strategies
Managed caseload of 150+ mass, mid- and major-level donors with oversight on donor acknowledgement, stewardship, and outreach initiatives
Grant writing and editing
Impact
Grew contacts from 1800 to 3000+, 2018-2021
Increased current donor base from 350 to 900+, 2017-2021
Secured $125k+ in donations annually through radio appeals
Grew annual individual giving $240k to $395k, 2017-2021
Tripled year-end fundraising campaign contributions from $74k to $234k, 2019-2021
Won six-year grant to launch internship program, 2019
Copywriter
Freelance, 2015-Present
Author long form articles to demonstrate clients authority and relevance
Utilize SEO optimization strategies
Conduct content audits to align existing assets with brand, company values and goals
Advancement Assistant
The Seattle School of Theology & Psychology, 2015-17
Project management for bi-annual fundraising campaigns
Event management for annual fundraising dinner, outreach activities
Database management and reporting in Salesforce
Grants reporting
EDUCATION
Master of Divinity
The Seattle School of Theology & Psychology, 2019
Student leadership team, 2015-2017
Pastoral internship at Immanuel Lutheran Church, Seattle, WA, 2018-2019
Thesis: “The Interncarnal Imaginary: Three Critical Meditations on Flesh in the Gospel of John”
B.A. English Writing, B.A. Theology
Saint Catherine University, 2012
Sigma Tau Delta English Honor Society
Theta Alpha Kappa Religious Studies and Theology Honor Society
TRAINING
Hubspot Academy, 2023
Digital marketing
Content creation
SEO
Website performance
Video marketing
Social media
Paid search advertising
Email marketing
Google Analytics Academy, 2023
Google Analytics for beginners